So our challenge is to show SOLIDARIDAD the perfect intranet and what features their intranet should have to work perfect together. The general topics that we were focussing the last few weeks are:
In my opinion there is no most useful theme that solves the unmet need of SOLIDARIDAD. All of them are equal important. And only together they are strong.
In our group we divided the task. Two people are summarizing each topic.
Our (Antonina and me) part was Crowdfunding. So I would like to tell you more about Crowdfunding and how it benefits SOLIDARIDAD. There are four different ways of crowdfunding:
- Equity crowdfunding = Someone give’s money and in reward he/she is part of the company
- Donation crowdfunding = for charities (raising money for social projects) Most charities do that through their own web-site. We couldn’t find a donation button on solidaridad page.
- Lending crowdfunding = Crowdfunded lending facilitates projects, individuals or businesses to seek loans from the crowd, with members of the crowd taking small chunks of the overall loan.
- Reward crowdfunding = contribute to projects and receive non-financial rewards (like record, movie, game, product) -> for SOLIDARIDAD not that interesting: what could they give as reward? (maybe: The name of a backer on something they build)
So thinking about which crowdfunding type would be helpful to SOLIDARIDAD, I think most of them are helpful in certain tasks.
I am not sure about equity crowdfunding. That means that people that give money to SOLIDARIDAD be a part of the “company” of SOLIDARIDAD. I do not know if that is possible and what legal reasons that may have.
It doesn’t matter which crowdfunding type you look at the supporter should get something from SOLIDARIDAD as reward to their supporter. It could be a t-shirt, supporters name on a building/vehicle/web-site…, follow as a visitor a typicall day of a Solidaridad worker……
I also really like the idea of crowdsourcing.
SOLIDARIDAD started a campaign on sugar cane…
"During the campaign Solidaridad will ask our campaign question to as many relevant players in the world of sugarcane as possible; How can you change the world with sugarcane? All change starts with awareness. Solidaridad will target companies with a positive tone of voice and will work towards a better world together with those companies."
That sounds to me like a crowdsourcing task. But as far as I saw SOLIDARIDAD doesn’t use it in crowdsourcing. They ask the question “How can you change the world with sugarcane?” to important people and companies…. but do not have a real crowdfunding campaign. My suggestion for SOLIDARIDAD using Crowdfunding in getting information about certain products (coffee, tee, sugar, ..) and farmers that would like to work with them and also company that buy from certain farmers.. These information should be mapped on a map: Crowdmap
I do agree with Group7 post about a more recognizable visual for solidaridad. Something that shows their vision and an aim that they are working for.
And there are many other good things you can explore them in the picture or wait until our final-video is done….